You may not think that a marketing speaker is the best person to hire as a University Speaker.  However, let me tell you about something I learned from my many years in business.

If you cannot market and sell a product, it really does not matter how great the product is.

This is so important for university students to learn.  The degree alone is not enough.  They have to build a great personal brand and know how to sell themselves.  I am not talking about a resume.  I am talking about building a personal brand that will make them easy to sell later on.

Your potential University Speakers should really be  Branding Speakers.  A Personal Branding Speaker.  Someone that understands how social media can help and hurt a career.  Someone that can give your university students a plan for future success.